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 ABOUT US
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iPlant Media.com is an agency solely specializing in online marketing and advertising, particularly direct response online marketing, and therefore we do it really well -- we're not web designers, we're not a traditional ad agency with an online marketing division, and we're not a collection of freelancers.
Comprising four key businesses, each addressing a specific consumer need and delivering industry-leading services, we connect with consumers through targeted, unavoidable platforms that elevate brands as a part of daily life.
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INTEGRATED MARKETING
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Why are marketing communications 'integrated?' Integrated means combine or amalgamate, or put simply the jigsaw pieces that together make a complete picture. This is so that a single message is conveyed by all marketing communications.
Different messages confuse your customers and damage brands. So if a TV advert carries a particular logo, images and message, then all newspaper adverts and point-of-sale materials should carry the same logo, images or message, or one that fits the same theme.
Coca-Cola uses its familiar red and white logos and retains themes of togetherness and enjoyment throughout its marketing communications. |
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